Tuesday, 10 July 2012

Smart Footwear

Smart Footwear

 On Wednesday, Nike announced an expansion of its digital footwear line and introduced their Nike+ line which allows both professional and recreational athletes to measure performance. The Nike+ Basketball and Training shoes come equipped with a new Nike+ Pressure Sensor that collects data and sends it to a smart phone, allowing customers to see results previously only viewed in the research lab.The sensor comprises four different sensors placed in the sole of the shoe in locations at the toe, ball, and heel of the foot. This allows it to measure pressure and acceleration, thereby enabling it to provide statistics like vertical jump, speed and power: different metrics that the company will deliver customers, “previously unknown information about either their workout or their game.”

Smart Footwear

Smart Footwear

Smart Footwear

Smart Footwear

Smart Footwear

Smart Footwear

Smart Footwear

Smart Footwear

Smart Footwear

 

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